How To Archives - Brand Leadership - Brand Strategy Positioning

Justin
February 9, 2020
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2020 – 5 MUSTS for Strategic Positioning

2020 – 5 MUSTS for Strategic Positioning Justin Justin https://secure.gravatar.com/avatar/1d577a49639d2e7c8374d495afbbec3a?s=96&d=mm&r=g February 9, 2020 February 9, 2020

The singular common thread in any business is to grow financially. Not all businesses have the intent to make a positive difference in the world. Some operate by means of transactional leadership with a reward and coercion model while others only want to focus on the goodness of hugs and feeling like they made a…

Justin
February 7, 2020
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Increasing Value with Effective Communication

Increasing Value with Effective Communication https://justincbordeaux.com/wp-content/themes/movedo/images/empty/thumbnail.jpg 150 150 Justin Justin https://secure.gravatar.com/avatar/1d577a49639d2e7c8374d495afbbec3a?s=96&d=mm&r=g February 7, 2020 February 7, 2020

Communication is an often underutilized skill and one that your clients will greatly appreciate next to driving leads and hitting deadlines. Here are a few ways to instantly increase your client experience for the better. 1. Ask better questions that position you to lead the conversation. -Develop a strategy based on asking the right questions…

Justin
January 11, 2020
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Negotiating logo design

Negotiating logo design Justin Justin https://secure.gravatar.com/avatar/1d577a49639d2e7c8374d495afbbec3a?s=96&d=mm&r=g January 11, 2020 January 11, 2020

So you need a logo and you are asking yourself “why do logos cost so much!?”. Logos value are completely based on how your own perception of value. If you only value a logo, mark or brand icon to be worth no more than $200 well then that’s how much it’s worth to you. If a…